To make a new-build development a success, there are a multitude of choices to make. How does your project compare to others, and how can you best align the development with the intended target group? With research and data-driven analyses, we can advise you to make the right decisions.
Market research new-build
Local market research
Do you need in-depth insight into the property market of a specific location? We identify trends, opportunities, and risks for your new-build development based on market insights. You will receive a clear overview of the current and future market conditions within a defined area, such as a neighbourhood, municipality, or province.
Location and project-related research
The location of your project plays a key role in its success. In a location analysis, we examine the proximity of essential amenities such as schools, shops, public transport, and workplaces, as well as the overall appeal of the neighbourhood. This provides you with a clear understanding of the liveability and potential of the area.
Following the location analysis, we conduct a project analysis, where we delve deeper into the characteristics of the property itself. We assess factors that influence its rental potential, with specific attention to the physical, operational, and commercial suitability of the project.
New-build competition analysis
Discover how your project compares to other new-build developments in the area. We identify nearby new-build projects and assess the marketability of your residential programme. By linking regional construction output to the current housing shortage and expected household growth, we provide you with a clear understanding of your project’s market position.
Target audience research
How can you best align your new-build development with the intended target audience? We conduct a comprehensive analysis of the preferences of your future residents, including factors such as location, property type, living space, and other key characteristics. These insights help you create the most suitable residential programme.
Can we help you with research on the Dutch housing market?
Please contact Rick van Zwet, Principal Consultant.